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Directive Consulting – They are based in Southern California and specialize in comprehensive, ROI-driven search marketing campaigns for B2B companies.Guest AuthorMEET THE AUTHORGuest AuthorWordStream’s guest authors are experts, entrepreneurs, and passionate writers in the online marketing community who bring diverse perspectives to our blog on a wide range of topics.See other posts by Guest AuthorIt is a truth universally acknowledged that lead acquisition in the insurance industry is hella pricey.” – Old Proverb.In fact, it’s not just expensive: the frustrations associated with running a Google Ads (formerly known as AdWords) account in the insurance industry
Whether it’s your own account or you’re an agency running an account for a client in the Benin WhatsApp Number nsurance industry — are very real.For every digital marketer extolling her ability to garner leads at a decent clip, there’s an angry mob of woebegone Google Ads agencies decrying red tape, three-figure CPCs, and finicky leads.And depending on which kind of insurance leads you’re attempting to acquire, some strategies simply aren’t available to you.

This frustrates your clients (especially the yellers) which in turn frustrates you. It’s all very dramatic.title insurance marketing tacticsBut what if I told you there were ways to lower CPA for your insurance industry clients? Ways to help you acquire more leads(!), qualified leads(!!), in a cost-effective way(!!!).I can see you nodding along. And it’s about to get a bit more vigorous…Because there are a ton of ways that you can use AdWords to streamline your insurance marketing strategy. And when I say there are a ton, I mean there are 5 (today).Some call ‘em hacks. Others might allude to mythical horned horses. Either way, let’s get to it.Insurance Marketing Tip.
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